2016 and beyond for BloodLines Creative and BloodLines Art

So on this last day of 2016, I take a few moments to look back on the year and try to project what lies ahead for 2017.

Business wise, it was a good year. Not a great year. But a good year. I worked with a variety of new clients, lost an established one and still maintain ties with a long-time relationship which is very rewarding.

Though not a paying ciient, the invite that I created for our SLUH 40th Year Reunion was great fun and so was the Reunion weekend.

Though not a paying ciient, the invite that I created for our SLUH 40th Year Reunion was great fun and so was the Reunion weekend.

I created a number of videos, helped re-vamp one client’s website and we’ll soon be launching a new branding effort for another one. I began blogging for one client, worked on some PPC ads and I’m in the midst of working on a new TV and radio campaign as well. (Sorry for not naming client names – I only do that when I have permission and for this particular piece, I’m not even bothering to ask.)

On the art side of things, I was happy with the progress I’ve made as a painter. I created 11 paintings in 2016 – I don’t exactly churn them out, but I do stay at it and I continue to try and improve my brushwork, executing a variety of ideas that come from all places but always seem to circle back to Magritte in one way or another.

This painting was probably my favorite one that I created in 2016. It will be one of more than 30 on display at a solo show coming up in March.

This painting was probably my favorite one that I created in 2016. It will be one of more than 30 on display at a solo show coming up in March.

I began to more actively market my art this year as well. I now have two websites devoted to my art: http://bloodlinesart.com and http://tom-blood.pixels.com

The first site looks nice but has basically been useless due to a lack of promotion on my part. The second site enables you to take your art and have it show up in the form of pillows, tote bags, iPhone covers, coffee mugs, greeting cards and a variety of ways to order prints. That site continues to draw about 25-50 visitors a day and I’m approaching more than 8000 views since I started it back in July. The sales effort though has been somewhat disappointing – I’ve made enough to pay for the site but that’s about it.

Nuts and Bolts - one of my 'stick' paintings looks really cool in the form of a pillow and I've sold a few of them in 2016.

Nuts and Bolts – one of my ‘stick’ paintings looks really cool in the form of a pillow and I’ve sold a few of them in 2016.

There are more than a million works of art on the website. So I’m not overly surprised that my work isn’t selling like gangbusters. I don’t do art for a living. I do it for fun. I do it because I can. And I will continue to try and get better with each painting.

Prospects for 2017 look solid for both BloodLines Creative and BloodLines Art. Currently, I have a number of projects already in the books, some that will be on-going thru the Spring. I’m hoping to have my website fully optimized by the end of January and then I’ll begin more aggressive new business pursuits.

I hope to ramp up my blogging efforts in 2017 and have them be more focused on advertising and art. I dropped off the blogosphere and I’ve lost a lot of regular readers. Hopefully, I can earn them back.

I’m going to be ramping up for my first solo art show since 1994 over the next two months. It’s going to be at 1900 Park – Creative Space and Gallery. It’s both an art gallery and a music venue which will be awesome as I’ll have more than 30 works on display throughout the month of March. Opening night is going to be on Friday, March 3 and feature the music of Tom Blood, Jr.

More on that will be coming.

1900 Park will be the site of my first solo art show since 1994. Opening night will be on Friday, March 3rd.

1900 Park will be the site of my first solo art show since 1994. Opening night will be on Friday, March 3rd.

I have learned in this business that you never know what’s around the corner. You do your best, try your hardest, be honest with the people you work with and have fun in the process and generally, good things will happen. I have been blessed to work with so many gifted individuals through the years. I continue to learn and explore new ways to market – but bottom line, whether you’re doing a website or online ads or developing a trade show booth, you still need big ideas to stand out, get noticed and acted upon.

I’ve still got a lot of those.

Happy New Year and I’ll see you on the other side of 2017.

 

And now, a few words about Snotes

Snotes? What in the world are Snotes?

Snotes stands for Secret Notes – they’re a way to send secret messages – via email, Social Media or you can print them off and either hand them or mail them to friends, family members, fellow co-workers or send anonymously to that special someone you’ve been admiring from afar.

For the past several months, I have been working with the Snotes team, helping to refine their website (snotes.com) and also helping to develop a wide range of licensing materials designed to help companies, game manufacturers, businesses and organizations see the potential power of Snotes to engage either customers or employees.

Much like a fortune cookie, once you know how to read a Snote, (http://snotes.com/how-do-i-read-a-snote/) almost any time you see one, you just have to know what they say.

Soon, we’re hoping that you begin to see more and more Snotes in a wide variety of applications.

Making and sending them is easy – you can do so from the Snotes generator, found on Snotes.com (just hit the Create and Share link at the top of the Snotes homepage).

Go ahead, try it out … I’ll wait …

If you really want to get into advanced Snotemaking, you can get a premium account for just $1.99. That’s like paying for a 16-ounce soda – and once you have the account, it’s yours to keep – and it will enable you to send all kinds of animations along with your Snote message, scramble your message via the Snotes Secret Decoder, make them more colorful and allow you to print them out in high res quality with vector files and do a wide range of other tricks to make the Snote deciphering process as hard as you want to make it.

That’s one aspect of Snotes. The other falls in the area of licensing – because you can put Snotes on almost anything – we find new uses for them almost every day.

We’re particularly excited about the possibilities for Snotes in a few key areas.

Jewelry is one of them. Imagine a special wedding anniversary gift – you take your initials and your significant other’s initials – you go to the jewelry manufacturer’s website, enter them into the Snotes Love Knots generator, choose your border, place your order and you have a very personalized gift that at first glance appears to be art – but in actuality, it’s two sets of initials, intertwined together. Cool looking, isn’t it? They’re not available yet – but we hope they will be soon.

Snotes Love Knots make for a very personalized piece of jewelry.

There are so many other potential licensing applications. We’re looking to align with a wedding supplier to help us create personalized wedding invitations featuring the initials of the bride and groom that can be carried through at the wedding, putting them on glasses, napkins, mementoes and personalized gifts for the bridal party or groomsmen. It’s just a matter of time.

Combining the bride and groom's initials into a Snote makes for a very classy wedding invite.

wedding4_napkin

We’d love to work with a company that could sell personalized placemats featuring the names of the family. Or find a manufacturer of coasters or perhaps a brewery that could put trivia questions related to beer to help move more product with time-based games or even use our Snotes app to play triva games on line – table against table or one bar versus another.

We’re ready to engage with companies who specialize in employee recognition and engagement programs, creating Snotes-related awards that would be conversation starters as well. Temporary tattoos? Educational games where either the answer or the question is contained in the Snote? I could go on and on about the many ways that Snotes can be used. If you’re interested in seeing more, visit http://snotes.com/licensing-opportunities/

There’s also a Snotes Quotes app and a Snotes app (both fun to use, both available for free via Itunes or on your android)

Visit Snotes.com – look around. Create and send a Snote or two and then let your imagination run wild as to whom you might send your secret message and what you might say.

The $1.99 cost to get the Premium feature is well worth it as it opens up so many more possibilities for your Snote-making.

Get creative.

Have fun.

Discover the world of Snotes. And imagine the possibilities.

P.S. – I’d love to know what you think – we’re just now beginning to push Snotes out so any and all feedback is welcome. If you’re interested in learning more about how your company could use the power of Snotes or have your own ideas for uses, just let me know!

What wearables are you wearing?

“So what’s a wearable?” you ask.

For many people, myself included, it’s a Fitbit – one of those bands that wrap around your wrist that measure your steps each day – and if you want it to, the number of calories you take in, the number burned, the hours you sleep and even how well you slept. And that’s just for starters.

Fitbits are getting more and more advanced. They need to – because the market is getting more and more crowded with wearable technology.

Currently, there are close to 300 different wearable technology products in the marketplace. Plenty more are on the way.

Apple is getting closer to launching its Apple Watch – perhaps as soon as later this spring and then we’ll have a whole new set of Dick Tracy imitators talking to their wrists to communicate where they are and what they’re doing and using their wearable to pay the bill, text their friends, measure their heart rate and tell them whether they should go left or right at the next corner to find their way to whatever uber-hip place they’re heading to next.

Cell phones will become so yesterday.

Well, not for a little while at least as you actually have to have an Apple smartphone in order for your Apple Watch to function beyond merely being a watch.

It’s weird. Cell phones made wearing watches seem obsolete as all you had to do was check your phone to see what time it is and these days, it seems no one goes anywhere without their phone in hand or at least in pocket. Now the cell phone may get wiped out by the watch. Which will in turn be made obsolete by some other form of communication.

Google is still trying to recover from their soft launch of Google Glass – the eyewear that allowed you to video what you were seeing, or take photos, get directions or a variety of other tasks – all while wearing a very weird looking set of glasses that didn’t really function as glasses – in fact, if you wear glasses, you wouldn’t be able to wear Google glasses at the same time.

My first look at Google Glass reminded me of the Steve Martin movie, “The Jerk” where he turned into a millionaire thanks to the invention of his Opti-Grab glasses – that ultimately caused the wearers to become cross-eyed.

I could see similar things happening with Google Glass – with them somehow causing your right eyeball to endlessly look up and to the right or perhaps there might be all sorts of lawsuits emerging because people were checking their emails while walking into open sewer holes or wiping out trying to record what it’s like to go cliff diving or hang gliding or whatever.

It’s interesting that the early wearers of Google Glass were called Glassholes.

It’s not easy to be an early adopter.

Rest assured, though, Google will figure it out. And soon, we’ll all be wearing something that measures our heart rate, our steps, our breathing, our pulse, our caloric intake and that provides directions, advice, reviews and instant contact with all our many, many friends on LinkedIn, Facebook, Pinterest, SnapChat, twitter, flickr, digg, stumbleupon, reddit, mixx, gather, diigo, newsvine, connectedy and whatever other social network we use to avoid actual human interaction.

We live in a connected world.

If only we could all get back to connecting one-on-one with people.

No wearable device necessary.

Information contained in this post came from an article written by Sam McMillan in the March/April 2015 edition of Communication Arts magazine and from numerous Google searches.

 

 

In praise of Constant Contact

I recently began email marketing BloodLines Creative on a limited basis via Constant Contact.

I know that if I really want to gain more exposure for the range of advertising and marketing communications services that BloodLines Creative can deliver, I need to push that message out to a larger audience.

I’ve had great success with a very targeted mailing piece featuring a bright red envelope with the message, “Careful. This package contains Blood samples.” Inside is a mini-portfolio/case history of some of the work I’ve done along with a customized letter in which I request a meeting to discuss the marketing or advertising challenges the recipient may be facing and how I can help.

But if I really want to grow my business, I need to expand beyond single mailing pieces and email marketing makes great sense. I get spammed all the time with emails and I know that my email messaging may just be adding to the pile so I’m trying to keep the messaging interesting, a bit playful and at least ask the recipient to learn a little more about me with links to my website, to the work featured in the email, this blog and my LinkedIn and twitter accounts. Here’s the most recent email I sent out a few days ago. http://myemail.constantcontact.com/Looking-for-better-results-with-your-communications-.html?soid=1112085120362&aid=9HTQXf7UFBs

I did all this with the help of Ed Madden and Barry Lee at E-Merge Interactive. (http://www.e-mergeinteractive.com) I can’t say enough about how much they have helped me on my interactive journeys. They were the ones who recommended I try Constant Contact so I did and set up a 60-day trial basis.

My original email list had about 250 names but the 60-day trial only lets you send out to 100 contacts. That’s okay. I figured if I didn’t get any angry rebukes or messages back, that I could move forward with the broader list once I actually became a subscriber.

What I didn’t expect was the personal attention that Constant Contact has lavished upon me from the moment I signed up.

A day after I signed up for the trial run, a customer rep called me and introduced herself. Her name is Karen Bennett. She lives in Colorado but was raised in England and her accent made her a bit difficult to understand at first. Karen told me she was here to help and answer any of my questions and blah, blah, blah. I largely ignored her first initial call. But then she called again, wondering why I hadn’t sent any emails yet and could she help me in any way to get things going. I assured her the problems were all on my end as I was trying to reduce the number of contacts and get things worked out with all the links.

So we sent the first email to my 100 contacts and it was opened by 42 of them and we had 15 click throughs on the links which is a very good number and only one person opted out.

That seemed pretty good to me so we sent out a second one this week and though the amount of people who opened went slightly down as well as the click throughs, they’re still good numbers and I can also see who opened the first and the second and maybe, just maybe, they might think of BloodLines Creative as a strong source of creative support for their particular needs.

Then Karen called me again. That was three calls from Constant Contact asking if they could help. This time, I was all ears. Karen told me about how I could link the emails to my Facebook, LinkedIn and twitter accounts. I didn’t know that I could but I did and suddenly, that email had a lot more exposure.

She also told me how I could create my own QR code to put on all those accounts that would take them to my Constant Contact emails and how I could create follow buttons as well. All things I still need to do – but all things I didn’t know I could do until Karen told me so.

This is what customer service is all about.

This is how you get customers who aren’t even paying customers yet to blog about what a great job the company is by having service reps who really want to help their customers grow.

They know that if their customers experience success, they’ll grow right along with them.

Same premise as what I’m doing.

I’m ready to grow. And I’m ready to help.

What can I do for you?

 

 

 

 

10 New Year’s resolutions for 2013

Now that we’re three days into the new year, perhaps many of you have already broken your New Year’s resolutions.

Here are 10 more New Year’s resolutions that you can break in the coming weeks and months.

1. Resolve to clean out your emails and reduce your inbox. I could be considered an email hoarder. I have emails going back more than a year. Sure I could open a file and save them. I could just as easily delete them and plan to do so with a daily email purge of 100 or more of my saved and sent emails until I’m back below 100 again. Get ready delete button. You’re in for a rough ride.

2. Resolve to reach out to at least one friend from your past once a month. And don’t do it via email or Facebook. Pick up the phone. If they’re in town, arrange to meet. I’ve lost track of so many high school and college friends but every time we re-connect, it’s been a great experience. It’s so easy to drift apart – but it’s just as easy to re-connect. Do it.

3. Resolve to begin making a daily to-do list, as well as a weekly to-do list. There’s a certain sense of accomplishment you feel when you cross something off that list. Writing this blog post was on my to-do list for yesterday and it got pushed to today. But it’s soon to be crossed off and it’s on to the next accomplishment. (Not that I’m calling what you’re reading here any sort of accomplishment.)

4. Resolve to read one more book this year than you did last year. For some of you, that will mean reading a book. That’s okay. For others, it’s continuing a great habit because a good book is time well spent – whether you read it on a Nook or a Kindle or the old-fashioned way of immersing yourself in a true page-turner. If you’re really adventurous, read a book relating to your industry. If you always read fiction, try an autobiography.

5. Resolve to see at least three or four of the Oscar winning films of last year – look a little deeper than best picture. Have you seen the best documentary? (Undefeated) How about the movie that won best director? (The Artist) Or best visual effects? (Hugo) That’s three movies I haven’t seen right there. Of course, I didn’t get out much last year but now they’re all probably available on Pay-Per-View.

6. Resolve to set aside a minimum of 15 minutes a day, every day to speak to a family member without the TV on, a cell phone or laptop open and no distractions. Fifteen minutes sounds measly and it is. Set your own total and see if you can maintain it. Too often, it’s easy to be distracted by other things around us. Focus on your family. You’ll be glad you did.

7. Resolve to exercise in some way, shape, manner or form. I’m somewhat of a workout fanatic. But not everyone is. Take the steps. Park a little further away. You’ve heard all this before. In fact, forget I even mentioned this one. You know what you need to do and some silly sentence in the middle of a blog isn’t going to change your mindset anyway.

8. Resolve to wake up 15 minutes earlier four times a week. Get a jump start on your day. Create that list. Eliminate those emails. You’d be surprised what that combined extra hour of awake time can do for you. You won’t miss the sleep – and if you do, that’s what Saturday afternoon naps are for, anyway.

9. Resolve to learn something new that will lead to greater productivity – whether it’s for work or around the house or whatever your favorite hobby or passion happens to be. I continue to explore inDesign and photoshop. I should sign up to take a class. In fact, I should resolve to take a class. What new thing can you learn?

10. Resolve to begin following this blog by filling in the little box in the top right that says Follow Blog via email. I admit, you’ll have more emails to delete so I could be part of your problem. And I may detain you from reading a book, spending quality time with your family, contacting an old friend, exercising or seeing one of those Oscar-winning films. I only post about twice a week though, so if you’re getting up 15 minutes earlier four times a week, you’ll still have plenty of time to spare.

If you’re going to try any of the above, I highly recommend #6 and #2. The rest … well, do as you please.

Happy New Year or as I like to refer to it, Happy Lucky ’13.

 

A one-year “best of” from the BloodLines Creative blog

It was a year ago today that I made my first BloodLines Creative blog post. http://bloodlinescreative.wordpress.com/2011/11/28/

If, by chance, you click on that link you’ll notice the original WordPress format of the blog. Since that time, there have been 170 additional BloodLines Creative posts garnering more than 12,000 views.

My original intent was to focus on the world of advertising and marketing communications and on occasion, offer my thoughts on the rest of the world, particularly focusing on St. Louis.

Looking back at all my posts, I’ve done just that – though I seem to focus on whatever happens to be on my mind at the time and that’s not always advertising or marketing communications-related.

BloodLines Creative number one viewed post

I looked at the number of views for all of these posts. The number one post was, “My Return to the St. Louis City-County debate”.

My return to the St. Louis city-county debate

That’s a topic that still gets people going – and for good reason. Even though it makes all the economic sense in the world to combine St. Louis city with St. Louis county, it will probably never happen due to the existing political structure and the mistaken belief that the county will have to absorb all the problems of the city.

In memory of …

It’s interesting that two of the higher ranked posts I’ve had were tributes – one was for Chip MacDonald, one of my college buddies who I lost track of once I got married. http://www.bloodlinescreative.com/wordpress/in-memory-of-chip/

The other was for Steve Puckett, a tremendously gifted writer who consistently produced great work throughout the ’90s and on into the new millenium. http://www.bloodlinescreative.com/wordpress/steve-puckett-rocked-the-boat/

Tales from my Kenrick Advertising days

Many of the readers of this blog know me from my days at Kenrick Advertising. I featured several posts re-telling memorable stories and promise to add a few more from time to time. These were two of my favorites. The first detailed a memorable morning featuring Warren Wiethaupt:  http://www.bloodlinescreative.com/wordpress/the-day-warren-broke-into-work/

Steve Unger, (stevethewordguy@aol.com) who has a much better memory than I do, told me I got a few of the details wrong and perhaps I did. But the gist of the story is still there. My other favorite involves a pair of shoes that have followed me around throughout my career. This post also takes you back to my old look but it contains a nice picture of the bronzed topsiders with the built-in storyline. http://bloodlinescreative.wordpress.com/2012/02/08/the-story-behind-my-writers-shoes-2/

My urge to action

I could go on but know I’ve probably already exceeded the norm for amount of words in a post before readers begin bailing.

So thanks for viewing and if you like what you’ve read, please become a follower.

I hope you enjoy the words I bring you. I’ve always tried to take that same approach to advertising – create something that captures your attention and delivers a selling message in a unique and memorable way.

Should you or anyone you know be in search of some Big Idea Thinking for your business, organization or event you have coming up, here’s where you can find me – www.bloodlinescreative.com

Now, on to Year Two …

 

 

 

Nine reasons why this could be my finest blog post ever

I’ve been reading up about blogging.

It seems my blog posts could use some improvement. Search engines don’t like my headlines. People don’t share my content or re-tweet my posts. I rarely post pictures. Perhaps most important, this blog lacks focus.

I drift from politics to advertising to St. Louis-based topics to musing about the Rams.

What is the point and how in the world have I managed to garner more than 12,000 views in less than a year’s time?

I love to write. Though I do advertising and marketing communications by day, I haven’t turned this blog into strictly an advertising and marketing communications forum.

I know it’s critical that I be seen as a thought leader in what I do. Here’s my thinking on that – I am a thought leader, it’s just that not all of my thoughts lead back to advertising or marketing communications.

Howard Gossage, (http://www.lacreativeclub.com/gossage.html) my favorite ad man of the 1960s, had a famous saying that went like this, “People read what interests them. Sometimes, it’s an ad.”

I have updated his saying for my own selfish purposes to, “People read what interests them. Sometimes, it’s a blog post.”

So where are my nine reasons you might ask?

Blog posts score much higher when there are lists. With that in mind, I present the following:

9. This post contains a specific message to all my Facebook friends – thanks for wishing me a Happy Birthday yesterday and to those of you who didn’t, I will happily accept your belated birthday greetings as well as belated greetings for the one-year anniversary of BloodLines Creative (www.bloodlinescreative.com).

8. It also contains a link to my BloodLines Creative LinkedIn page (http://www.linkedin.com/company/2461797?trk=tyah). It would be great if you could follow that as I’m in the midst of adding content and services and continue to seek companies that are looking for Big Idea Thinking on a limited budget.

7. I’ve included a picture! Here’s a shot of Steve Meyer, holding the certificate he received (suitable for framing) and the hot little sports car that I gave away for being the 1,000th viewer of my blog on January 24, 2012.

6. There’s also a link that I encourage everyone in St. Louis to visit. It’s called Rally StL (http://www.rallystl.org/) and its pursuit is a noble one that I wholeheartedly endorse: coming up with ideas to promote St. Louis in whatever way, shape or manner you propose. November 14 was the start date for idea submission and if you go to the link you can learn more about the program and submit your own grand scheme to prove to the world what a great place St. Louis is to live, work and raise a family.

5. Since I’m sharing all these links, I thought I’d also share a plug for my current two favorite integrated marketing firms in the St. Louis area – TOKY (http://toky.com/) and Atomic Dust (http://www.atomicdust.com/). They’re both doing amazing work and they make me jealous and no, I’ve never done a single freelance job for them. I just love to see St. Louis-based companies do great work and these two are far from the only ones – there is a creative revolution going on in St. Louis and I’m proud to tell others about it.

4. The last link I’ll share is one that I’ve had a personal involvement with and it’s been refreshing to see this program begin to take off in schools across the nation. It’s called the CyberBully Hotline (http://www.cyberbullyhotline.com) – it’s a service provided by SchoolReach and it’s designed to provide kids in school an anonymous means of reporting bullying – which is huge when you’re a kid and you’re afraid to tell your parents or a teacher face-to-face.

3. Anyone who reads these lists hoping that the reasons get better, the lower you get is in for a surprise.

2. Having an odd-number of reasons for some reason pulls in more people than doing a top ten list.

1. Now that you’ve made it to the bottom of the list, perhaps you might be saying, “this couldn’t possibly be his finest blog post ever.”

I said it could be.

And that’s the surprise.

A big, fat turkey of a post, right before Thanksgiving.

Have a safe and happy holiday and remember those in need.

Share your wealth.

 

 

My award-winning blog

Last week I found out that the very blog you’re reading right now is a finalist in this year’s St. Louis Business Marketing Association’s TAM Awards (Targeted Advertising/Marketing).

It was entered in the digital category under blogs. Entry requirements said the blog didn’t necessarily have to be business-related and I thought this one certainly qualified for that.

So it’s a finalist. Winners will be announced on Tuesday, September 25 in the Starlight Room at the Chase Park Plaza.

Considering the fact that I just became a blogger this past November, I’m rather pleased that it’s being recognized. The overall look of the page is nicely designed and for that, I thank Ed Madden and Barry Lee at E-merge Interactive. It also ties very nicely into the overall look of my website, also designed by the good folks at E-merge Interactive.

Regular readers of the blog know that very seldom are there links to other sites or embedded videos and most times, there aren’t any pictures, either. It’s just a bunch of words.

A few weeks ago, I passed 10,000 views overall. Somehow, someway, in the past nine months or so, 10,000 people were kind enough to click on the link via Facebook or twitter or Stumbled Upon or Digg and read what I’ve had to say. A very select group actually get my blog delivered via email every time I post. I thank each and every one of you for that.

I hope that from time to time, I can make you think or smile or write about something that you can identify with (like ending your sentences with a preposition).

I certainly don’t write this blog to win awards. I write it because I love to write.

And sometimes, I actually have a thought or two worth reading.

This may not be one of those occasions.

But thanks for reading anyway!

A rare post about the work I’ve been doing

Starting your own business is an adventure.

Providing integrated advertising and marketing communications to a wide range of clients is even more of an adventure especially when you have to be the new business developer, the creative director, account service guy, marketing strategist and the overall linchpin to keep things rolling.

Things started off kind of slow – I had to completely overhaul my old website and make it much more functional. Then I needed to begin to reach out to contacts and seek new business. One thing I have learned, no one is waiting around hoping to give you business. The world goes on every day and unless you’re out there pursuing and selling and then delivering once you get an assignment, you won’t be asked back to do more.

You have to deliver. Every assignment you get needs to be the most important assignment you’ll ever have.

I have been fortunate so far in that I have worked on some very good pieces of business. I’ve had the opportunity to do things I’ve never done before. I’ve had clients call me back for repeat business and that is the most rewarding part of all. They value what I’m delivering.

So who is all this work for and let’s see some examples of it. Some of it’s on YouTube. Some is hard to miss as you drive by locations containing the new window displays we’ve done. Other work is online or in the hands of customers. But before showcasing, I need a thing called permission.

I hope to obtain it in a few days or so and then post the work on both my BloodLines Creative website and on my BloodLines Creative Facebook page – which, if you haven’t, I would love to have you visit and like it.

And if you haven’t subscribed to this blog, please do so.

I really enjoy writing it. I enjoy it even more when I know lots of people are reading it.

Have a great week and if you live in San Diego, oops, I mean St. Louis – I hope you’re enjoying the beautiful run of weather we’ve been having.

 

 

Better get busy on Pinterest

Another day zipped by today. And I fell that much further behind in the Social Media world.

I have a twitter account but I don’t tweet often enough. Normally, I tweet these posts and the occasional good article I run across when scanning LinkedIn or other tweets from people I follow. Rarely do I comment on twitter unless I truly have something significant to say and I guess I don’t feel very significant very often.

My foursquare account remains relatively dormant. From time to time, I’ll check in but I figure who really cares whether I’m visiting a restaurant or a Cards’ game or whatever. I figure foursquare is more for travelers who are looking for new places while in new cities. I think I was mayor of the gym in the building where I worked previously. That was quite an honor to have. I imagine I could be the mayor of the Des Peres Lodge if I tried hard enough but I just don’t quite get what the point is. Could anyone tell me?

My new Facebook page for BloodLines Creative at least has the new, updated look and I like it. Problem is, only 28 other people like it as well. I can’t even get enough people to like it to get some insights shared by Facebook on my activity.

I know what Facebook will say. You need to be more active! And I do. Problem is, I’m trying to be quite active in a number of other activities as well – like finding and keeping new business and helping other companies with their own web initiatives. It’s tough to tell them to “do as I say, not as I do.” Because I don’t do enough.

I’m in all these groups on LinkedIn which is great – but every day my email inbox is full of various messages from various group members with all sorts of stuff that rarely applies to anything I’m doing. Yet I feel obligated to at least scan the topics, because on occasion, there is useful info to be found – sometimes I even tweet it! There is one group I’m in called ‘Advertising Professionals’ and someone in it had the great idea to ask, “What’s your favorite motivational quote?” To date, there have been about 500 responses. And that little button that LinkedIn has that says, “Click to stop following conversation” – it doesn’t work. So I’m trapped in some sort of strange purgatory where every day there are new motivational quotes that are anything but motivating. Maybe I should tweet about that.

Which brings me to Pinterest. I kept reading how it was really taking off and how much fun people were having on it so I looked into it and discovered that I had to be invited to join. So I asked Hannah Johnson, a former workmate of mine and now one of the best bloggers that I know to recommend me and she happily did. I signed myself up. That was about two weeks ago (maybe three, because time sure flies when you’re having fun) and to date, I have not done a single thing other than open my account. I haven’t created my profile, posted any pictures, told about any hobbies or whatever you’re supposed to do on it – basically, I am a Pinterest failure. And over the last few days I have received notice that I now have several people following me.

I apologize to all of them. I’m going to do something on it some time, and hopefully soon.

So please, follow me on twitter. Like my bloodlinescreative FaceBook page. Follow me on Foursquare, LinkedIn and Pinterest. Of course, I barely even mentioned accounts like Flickr, YouTube, Vimeo and Skype. I’m on all of them – and at this point, doing virtually nothing on any of them. But follow me. Or send me photos or videos or just Skype me and let’s chat. We’ll have endless hours of fun.

And none of us will ever get anything done.